JACK LAI

SENIOR MARKETING DIRECTOR
CEA License: R057352G

Jack Lai is a Senior Marketing Director with ERA Realty Network Pte Ltd. Before Jack joined the Real Estate Industrial, he was with the Singapore Police Force for 10 years and is a graduated with a degree in Management & Security Studies.

By a twist of Fate, Jack joined the real estate industry. His past experience with the Police Force taught him to be a good listener to his client’s needs. With his capability and reliability, he won the trust and support from his clients and this has played an important role as a Real Estate Professional.

Jack has helped many of my clients to achieve their needs such as upgrading, rightsizing, investing and property restructuring to achieve capital appreciation.

Language Spoken: English , Mandarin (中文)

achievements
23
Awards
94
Trainings
7
Reviews
Transaction Statistics
Reviews
“We first got in touch with Jack in October 2024. He was always there to answer our questions promptly eventhough at times, he was overseas. We had so many queries throughout the process, but he patiently explained everything in a clear and concise way. He is very patient and always gave us straightforward instructions, which made the whole journey a lot smoother. Jack got us a buyer in just two viewings and also recommended it a resale house which is in a great location at a good price. He made the entire experience stress-free with his knowlege, professionalism and friendly attitude. Highly recommended!”
1. Communication
2. Client Dedication
3. Value-added Services
4. Process Expertise
5. Market Knowledge
6. Reliability
7. Marketing Skills
8. Negotiation Skills
Nor Azlina (Seller)
“Very reliable and trustworthy agent. He was very honest and realistic in crafting our sale of our flat. Will surely recommend him to my family and friend when need arises Perakash Gnanasubramaniam”
1. Communication
2. Client Dedication
3. Value-added Services
4. Process Expertise
5. Market Knowledge
6. Reliability
7. Marketing Skills
8. Negotiation Skills
Perakash Gnanasubramaniam (Seller)
“Jack is a reliable and diligent agent. He is able to survey the market well, analyse the trends and help us to market our house well. He also goes beyond his service by answering all my queries almost instantly. He listens to our needs and is able to help us adjust here and there to meet to our needs. I sold my house at a good price and also at the right time where I do not need to bear extra loans for my next house. He also goes the extra effort to do up a personalised timeline and budget plan for us. I have had experience with other agents, none is comparable to Jack and if are thinking of a change in property journey, go with Jack won’t go wrong. ”
1. Communication
2. Client Dedication
3. Value-added Services
4. Process Expertise
5. Market Knowledge
6. Reliability
7. Marketing Skills
8. Negotiation Skills
Lin (Seller)
“Jack Lai will go the extra mile to make sure we are well served. Every step in the process was well documented by him, so we are well aware of what is going on and what we need to do. Our resale purchase journey was a smooth sailing one thanks to Jack Lai.”
1. Communication
2. Client Dedication
3. Value-added Services
4. Process Expertise
5. Market Knowledge
6. Reliability
7. Marketing Skills
8. Negotiation Skills
Eddie (Buyer)
“Jack is a trustworthy, quick, responsive and reliable property agent. The process of rental of my unit was swiftly done. Thanks Jack! ”
1. Overall satisfaction
2. Industry knowledge
3. Effort in sourcing and selling
4. Follow-up service
5. Beyond call-duty actions
Lie Liak Soe (Landlord)
“There are two types of agents. One is win-win, another win-lose. I have met the win-lose type who makes no effort or doesn’t bother to work in your best interest. End of the day, you buy your house at high price and, he gets his commission. Having said that, Jack is different. He’s the win-win type. Does his homework and uphold client’s interest as top priority. He not only ensure that you buy your house, instead a house that you gladly call home with everything you are looking for. How I know, cause I have bought mine with his services. If you are still looking around for an agent, he’s the one to go to. ”
1. Overall satisfaction
2. Industry knowledge
3. Effort in sourcing and selling
4. Follow-up service
5. Beyond call-duty actions
James Lau (Buyer)
Lian Weilin (Buyer)

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Latest Awards
TOP 400 ACHIEVERS
Q1 2026
SERVICE EXCELLENCE
Annual 2026
ASIA PACIFIC ELITE AWARD
Annual 2025
TOP 900 ACHIEVERS
864 2025
SERVICE EXCELLENCE
Annual 2025
TOP 500 ACHIEVERS
Annual 2025
GROWTH AWARD (SAPPHIRE)
Annual 2024
TOP 400 ACHIEVERS
Annual 2024
TOP 400 ACHIEVERS
Q3 2024
TOP 500 ACHIEVERS
Q1 2024
TOP 700 ACHIEVERS
Annual 2023
ASIA PACIFIC ELITE AWARD
Annual 2023
TOP 400 ACHIEVERS
Q1 2023
ASIA PACIFIC ELITE AWARD
Annual 2022
TOP 1000 ACHIEVERS
Annual 2022
TOP 100 ACHIEVERS
Nov 2022
SERVICE ELITE
Annual 2021
ASIA PACIFIC ELITE AWARD
Annual 2021
TOP 20% ACHIEVERS
Annual 2021
TOP 10% ACHIEVERS
Q2 2021
TOP 600 ACHIEVERS
Annual 2019
TOP 100 ACHIEVERS
Jul 2019
ERA MILLION DOLLAR CLUB
Aug 2018

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Training Attended
2026 TOP 10 PROPERTY TRENDS
2026 Jan
2026 TOP 10 PROPERTY TRENDS BY CEO MARCUS CHU
2026 Jan
PC-CRS-260002 = LEASING COMMERCIAL PROPERTIES - ONLINE (ZOOM)
2026 Jan
PC-CRS-260104 = PROPERTY TRANSACTIONS & THE LAW - THE ESSENTIALS - ONLINE (ZOOM)
2026 Jan
PE-CRS-260084 = HNW CLIENTS & FAMILY OFFICES WHAT EVERY AGENT MUST KNOW - ONLINE (ZOOM)
2026 Jan
PROJECT EXPERT SERIES - EVERYTHING YOU NEED TO KNOW FOR THE UPCOMING 5 LAUNCHES
2025 Sep
PROJECT EXPERT SERIES | EVERYTHING YOU NEED TO KNOW FOR THE UPCOMING 5 LAUNCHES BY EDA RYNER KOH
2025 Sep
INVESTOR AND REALTOR MASTERCLASS SEPTEMBER 2025
2025 Sep
ERA ASIA PACIFIC BUSINESS CONFERENCE 2025
2025 Apr
P201S0963 = ESSENTIAL KNOWLEDGE FOR HDB OWNERS UPGRADING TO EXECUTIVE CONDOMINIUM - ONLINE - ZOOM
2025 Jan
P204S0993 = MARKETING COMMERCIAL SHOPHOUSES - ONLINE - ZOOM
2025 Jan
Q4 24 LEADERS AND ACHIEVERS AWARDS CONFERENCE
2024 Nov
DIGITAL MARKETING EXPERT SERIES | DIGITAL DOMINANCE: FAST-TRACK SUCCESS WITH PPC, SEM AND GOOGLE ADS - GDD DICKSON LEE
2024 Sep
MONTHLY DIRECTION PROPERTY MARKET STRATEGIES ENHANCE YOUR NEW HOME SALES WITH 5 SIMPLE STEPS BY EDA EUGENE KOH
2024 Jun
PROPERTY MARKET STRATEGIES: ENHANCE YOUR NEW HOME SALES WITH 5 SIMPLE STEPS BY EDA EUGENE KOH
2024 Jun
SALES+ | PRIVATE TRAINING FOR GALAXY GROUP
2024 Apr
USM 1 | SALES+| PRIVATE TRAINING FOR GALAXY GROUP - JACKSON WOO
2024 Apr
ERA ASIA PACIFIC BUSINESS CONFERENCE 2024
2024 Mar
P104S1076 = EMPOWERING BUYERS: DECOUPLING, TRUSTS, GIFT TRANSFER & OVERSEAS PURCHASE - ONLINE - ZOOM
2024 Jan
P204S0947 = MARKETING COMPLETED COMMERCIAL REAL ESTATE - ONLINE - ZOOM
2024 Jan
TOP HANDOVER PROSPECTING (GARETT & KEITH TAN)
2023 May
TOP HANDOVER PROSPECTING- GARETT LIM (SALES+ AMBASSADOR) / KEITH TAN SMD
2023 May
Q2 CAREER ADVANCEMENT DAY
2023 May
ASIA PACIFIC BUSINESS CONFERENCE 2023
2023 Mar
P106S1050 : A PRACTICAL APPROACH OF TERMINATION OF (RESI & COMM) TENANCY AGREEMENTS - ONLINE - ZOOM
2023 Feb
P204S0798 : UNDERSTAND RETAIL LEASING INDUSTRY - ONLINE - ZOOM
2023 Jan
SALES+ | ANALYTICS: TRENDS & ANALYSIS- GARETT LIM
2023 Jan
SALES+| ENHANCEMENTS- GARETT LIM
2023 Jan
SALES+ | SUITE: MARKETING & MY WEBSITE - GARETT LIM
2022 Dec
INTRO GOOGLE ADS - SMC
2022 Dec
OUTPLAY IN UNCERTAIN TIMES OUTSELL IN 2H2022
2022 Dec
SALES+ | SUITE: MARKETING & MY WEBSITE - GARETT LIM
2022 Dec
SUITE: MARKETING & MY WEBSITE
2022 Dec
SALES+ | UNCOVER THE SECRETS OF PROJECT WHIZ - JACKSON WOO
2022 Dec
UNCOVER THE SECRETS OF PROJECT WHIZ
2022 Dec
ANALYTICS & SUITE MARKETING - GARETT LIM
2022 Nov
SUITE : MARKETING - GARETT LIM
2022 Nov
FINISH 2022 STRONG AND GET READY FOR 2023! - MARCUS CHU
2022 Nov
HOW TO ELEVATE YOUR CAREER WITH MYERA! - ERA IT TEAM
2022 Oct
SALES+ | TRENDS & ANALYSIS - GARETT LIM
2022 Oct
2022 GAME PLAN (SEP)
2022 Sep
OUTPLAY IN UNCERTAIN TIMES OUTSELL IN 2H2022
2022 Jul
OUTPLAY IN UNCERTAIN TIMES OUTSELL IN 2H2022 - CEO MARCUS CHU
2022 Jul
P202S0942 - STEP-BY-STEP GUIDE FOR FOREIGNERS BUYING PROPERTY IN SINGAPORE - ONLINE - ZOOM
2022 Jan
P204S0993 - MARKETING COMMERCIAL SHOPHOUSES - ONLINE - ZOOM
2022 Jan
LIVE UP TO YOUR LIFE'S BEST VALUE - CEO MARCUS CHU
2021 Oct
POSITIVE MENTAL ATTITUDE
2021 Oct
PROJECT MARKETING MASTERY
2021 Oct
[PART 1] - EUGENE KOH & TANYA YANG
2021 Oct
P102S0017 - PRACTICAL GUIDE TO AVOID MISREPRESENTATION AND NEGLIGENCE - ONLINE - ZOOM
2021 Apr
P201S0963 - ESSENTIAL KNOWLEDGE FOR HDB OWNERS UPGRADING TO EXECUTIVE CONDOMINIUM - ONLINE - ZOOM
2021 Apr
CLAVON- A-B-C REAL ESTATE SYSTEM TO ACKNOWLEDGE, BECOME, & CONNECT YOUR WAY TO REAL ESTATE FREEDOM
2020 Oct
7 COMPELLING REASONS WHY CLAVON WILL BE THE NEXT SELL OUT PROJECT
2020 Oct
UNVEILING THE LANDMARK OF D03
2020 Oct
3 ESSENTIAL HABITS OF TOP ACHIEVERS
2020 Aug
(ONLINE FREE SESSION) - SOPHIA NG
2020 Jun
7 CRITICAL FUNDAMENTALS TO STRUCTURE A DEAL
2020 Jun
7 CRITICAL FUNDAMENTALS TO STRUCTURE A DEAL (ONLINE FREE SESSION) - EUGENE KOH
2020 Jun
POSITIVE MENTAL ATTITUDE
2020 May
[PMA 1] LIVE UP TO YOUR LIFE'S BEST VALUE BY COO MARCUS
2020 May
DYNAMIC DIALOGUE WITH CIRCUIT BREAKER CONQUERORS
2020 May
COVID-19 GREAT LOCKDOWN PROPERTY INSIGHT
2020 May
ULTIMATE MARKET INTELLIGENCE SEMINAR
2020 May
ULTIMATE AGENT SEMINAR
2020 Apr

2020 Apr
P202S0574 - 4PS OF PROPERTY MARKETING - PRACTICAL TIPS AND EFFECTIVE STRATEGIES - ONLINE - ZOOM
2020 Apr
P204S0798 - UNDERSTAND RETAIL LEASING INDUSTRY
2020 Apr
G3-2-01 - ELECTRONIC DIRECT MARKETING (EDM) CAMPAIGN
2020 Mar

2019 May

2019 May
C2:L1 - (C2L1S0702) REAL ESTATE VALUATION METHODS & CASE STUDIES
2019 Feb
LEAD NURTURING IN DIGITAL MARKETING
2019 Feb

2019 Feb
C2:L1 - (C2L1S0091) HDB RESALE POLICIES AND PROCEDURES AFFECTING SELLERS
2019 Feb

2018 Sep

2018 Jun
C1:L1 - (C1L1S0020) UNDERSTANDING AND APPLYING THE CODE OF ETHICS AND PROFESSIONAL CLIENT CARE
2018 Mar
C2:L1 - (C2L1S0543) FUNDAMENTAL KNOWLEDGE OF REAL ESTATE VALUATION
2018 Mar
ERA APBC 2018
2018 Feb

2017 Aug

2017 Aug
C2:L1 - (C2L1S0141) PRIVATE PROPERTY RESALE POLICIES AND PROCEDURES
2017 Aug

2017 Jul

2017 Jun
HUNDRED PALMS RESIDENCES SPECIAL SALES TRAINING
2017 Jun
Q217 CAREER ADVANCEMENT DAY
2017 May

2017 May

2017 Feb

2017 Jan
EC Training By Darryl Ho
2017 Jan

2017 Jan
PROJECT TRAINING (FOREST WOODS)
2016 Sep
PROJECT TOUR
2016 Aug

2016 Aug

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contact

JACK LAI
SENIOR MARKETING DIRECTOR
CEA LICENSE: R057352G
Let's grab a coffee and jump on conversation chat with me.